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Zynga Serve Rewards Now Cooking Up Chef Cash in ChefVille

For ChefVille players looking for some new excitement after the winter holiday feast, Zynga Serve Rewards is now officially in ChefVille — offering Chef Cash to cooks looking for inspiration and new techniques to hone …

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Lasso the Latest Zynga Rewards on the Pioneer Trail

The Wild West just got even more raucous – Zynga Serve Rewards is now includes Pioneer Trail! So hitch up your wagon and pack some rations because new Zynga Serve Rewards members can now explore …

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The Latest and Greatest Serve App Updates

The Serve Mobile Team is working hard to improve your experience through new and innovative product features. Today, we are happy to announce our newest app updates which are now available on iPhone and Android. …

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Devaraj Southworth Talks Mobile Payments at Ad Week 2011 Events

Devaraj Southworth, VP of Online & Mobile Product Strategy for Enterprise Growth, participated in two mobile industry conferences as part of Advertising Week 2011.

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New Study: Time is Money

Few people like the feeling of owing others money, let alone being owed money, especially when there is uncertainty as to how long it’ll take to get your cash back or if you’ll get it back at all.

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Serve Partners with Verizon Wireless to Bring Simple and Easy Mobile Payments to Customers

Serve will be preloaded on to many Verizon devices and we will work with them on marketing and merchandising plans to drive customer adoption.

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American Express Announces Alliance With Payfone

  Today we announced that we  are making an investment in, and strategic alliance with, mobile payment processor Payfone. Obviously there is a great deal of excitement  around the mobile payment space. Payfone is going …

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Introducing Serve

Welcome to Serve. The team has been working furiously over the past many months to get to where we are today. Serve is our first meaningful step in delivering a first rate, people-oriented, digital payment …

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